Communication professionals involved in improving the communication of each project.
Estructuras Comunicación is made up of a young and dynamic team of specialists in communication, journalism and public relations. Led by Belén, we combine solid experience in media and corporate communication with an innovative vision adapted to the new challenges of the sector.
Our team understands communication as a key strategic tool for business growth. We specialise in translating our clients’ technical knowledge into clear, effective messages aligned with their corporate identity, ensuring that they reach their target audience in a precise and relevant way.
We work hand in hand with companies in highly specialised sectors, helping them to overcome communication barriers and strengthen their market positioning. Our methodology is based on proximity, flexibility and informative rigour, always with the aim of becoming our clients’ strategic ally.
Belén Juárez
CEO and founder
Hello! I’m Belén, the founder of Estructuras Comunicación.
2025, the year in which I celebrate a decade of media experience, I have decided to open my own communication and public relations agency. I started with a lot of passion and energy in this beautiful profession at RTVE, in the unit of Guadalajara, my homeland, while I was studying journalism at the University Ceu San Pablo in Madrid and earning some extra money as a tennis teacher, my great passion.
I specialised in economic news, but my early days writing and broadcasting for both TVE and Radio Nacional de España were about local politics and culture. I then moved to London to study a postgraduate degree in communications, got excited about the land of the Beatles and went on to do a Master’s degree in international politics. Despite the favourable working conditions in London and the scarce offer in Madrid during the hardest years of the economic crisis, I decided to return to Spain (your land always calls you back).
On my return, I switched to the written press. After a stint writing about (now, yes!) economic information in the newspaper Cinco Días, I made the leap to EL PAÍS. First I wrote about science and then I started writing about technology. Robotics, AI, Smart Cities, telephony, cybersecurity and biometrics have occupied my day-to-day for years until I expanded my personal portfolio again by moving into motor journalism. Classic cars, information on the latest models and reports on changes in the industry…
Over the last few years I have combined print journalism in national newspapers and magazines with open-source research. Market research, asset searches in offshore jurisdictions, geopolitical analysis, etc.
Now I am launching myself into the world of corporate communications and public relations. Estructuras Comunicación is an agency that started out focused on Dircom for companies dedicated to engineering, construction, technology and management and operation, among other sectors. We have long-standing clients that for privacy reasons we will not advertise on the web. Contact us to find out how we can help you.